Diploma in SMO (SOCIAL MEDIA OPTIMIZATION)

Diploma in SMO (SOCIAL MEDIA OPTIMIZATION)
SMO Training Courses covers the Social Media Optimization, Facebook Marketing Training, Twitter marketing, how to promote your videos on Youtube, Linkedin advertisements. Basically SMO course teaches you how to advertise, promote and manage your social media campaigns.The course covers all aspects of Pay per Click on social platforms.
Definition of Social media optimization Types of social media / Key terms to understand How Social Media influences audience & Google. Developing unique content. Integrating social media into your website and blogs, How to choose right social media for your business/brand.  Video Optimization- YOU TUBE  Using YouTube - Marketing How to Manage , Promote & Advertise Social Bookmarking / Using Slideshare Using Flickr Yahoo Pinterest Content sharing / Using business review sites. Blog Commenting Optimizing Social Media Content	Marketing on TWITTER  Using twitter for business /brands FACEBOOK Marketing Creating facebook pages How to promote facebook pages How to advertise on facebook(ppc) Creating FAN-Page for Business How to boost post. Setting up Campaigns Targetting the Right Audience In-page Analytics / Analytics Marketing on LINKEDIN Advertise on LinkedIn Using LinkedIn for business Google Plus Introduction to Google Plus Using Google Plus for Businesses PINTEREST , SLIDESHARE
Who and where are the social media users ? 72% of all internet users are now active on social media 18-29 year olds have an 89% usage The 30-49 bracket sits at 72% 60 percent of 50 to 60 year olds are active on social media In the 65 plus bracket, 43% are using social media 71% of users access social media from a mobile device. FACEBOOK : LATEST FACTS  There are now over 1.15 billion Facebook users One million web pages are accessed using the “Login with Facebook” feature 23 percent of Facebook users login at least 5 times per day 47% of Americans say Facebook is their #1 influencer of purchases 70% of marketers used Facebook to gain new customers TWITTER : LATEST FACTS There are now over 550 million registered users 34% of marketers use Twitter to successfully generate leads Twitter was the fastest growing network with a 44% growth from 2012-2013 215 million monthly active users More than 310 million tweets are done daily !  LINKEDIN : LATEST FACTS Every second 1 user registers on LinkedIn ! LinkedIn now have more than 259 million professionals ! These numbers are huge, even more than a country’s population !! GOOGLE + There are now over 1 billion with Google+ enabled accounts It has reached 359 million monthly active users Google+ is growing at 33% per annum. When you consider that Google+ has only been around for less than three years, then it is a success on many levels. So Google must be happy with with its investment, which is north of $500 million that it initially invested in Google+